Export to Africa – Pitch to Consumer Segments
Meet the Importers If you want to export to Africa you have to know where to meet importers. There are many internet forums and directories on which you can…
Marketing in Africa? Educate the Consumer
Marketing in Africa shares some similar challenges with with marketing goods and services anywhere else in the world. Yet, how you, as an entrepreneur, successfully meet those challenges must fit…
African Youths, Technology and the Future
by Kenneth Omeruo “In Africa we don’t lack ideas, we only lack people who believe in our ideas and can genuinely invest in them” said Terry- a young Nigerian I…
Managing Risk: Africa Political Risk Insurance
Africa political risk insurance could be an overlooked solution for risk management. One of the major concerns I hear from from investors and entrepreneurs considering entering the African arena…
