Boko Haram – Nigeria’s PR Counter Offensive
Facebook Twitter Youtube Rss The Nigerian government is deeply concerned about their image in the world. Their number one image concern at the moment is the Boko Haram terrorist group…
Africa’s 2015 Reality and a New Iteration of You
Some times my own words do not taste so sweet. I remember back in the 1980s, while living in Kenya, I told a group of non-profit workers that the big…
Opportunity Analysis – The 1st Step into the African Marketplace
Does your your product or service have the potential for success in the African marketplace? That is not an easy question to answer. If you quickly answered it with a…
African Investment Marketplace – Know the Realities
All marketplaces are not equal. There are subtle and large, earth shaking differences between the African market for your goods and services and the environment where you hatched and nurtured…
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