Africa’s 2015 Reality and a New Iteration of You

Some times my own words do not taste so sweet. I remember back in the 1980s, while living in Kenya, I told a group of non-profit workers that the big corporations and western business people have invaded the continent to rob poor Africans. They had come to seek profit and not raise the standard of […]

Opportunity Analysis – The 1st Step into the African Marketplace

Does your your product or service have the potential for success in the African marketplace? That is not an easy question to answer.  If you quickly answered it with a resounding “yes”, you would do well to list the reasons why you think it has the potential for making you money.  Then follow that with […]

African Investment Marketplace – Know the Realities

All marketplaces are not equal.  There are subtle and large, earth shaking differences between the African market for your goods and services and the environment where you hatched and nurtured you parent business. If you are planning to offer your products or services in Africa, then you will do well to know all the ways […]

Innovation In Africa: Disruptive and Contextualized

Scores of ihubs and technology incubators are attended by thousands of young Africans.  Foreign businesses and entrepreneurs are running to the “Rising African Tiger” economy.  With all this activity one would think that these new ventures are meeting with overwhelming success.  The truth is innovation is a risky business.  Most novel ideas are never put […]

African Entrepreneurs Face Fear of Investors

Despite the favorable demographic freight train and a mounting portfolio of profitable innovations by African entrepreneurs many investors remain skittish about entering into ventures on the continent.  Such investors assume that Africa remains filled with unstable governments, wide-spread corruption, and wars.  Most of those conditions are gone, or in decline. African Entrepreneurs Fear too What […]

3 Cultures Effect Your African Business

Entrepreneurs, like yourself, start out with a boat load of self confidence.  You feel you possess the know-how and passion to bring a novel product or service to market.  You are sure investors will compete for your attention and customers will fill your doorstep, virtually or otherwise. It does not take long for the reality […]

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